The Customer Success Manifesto
I believe ...
I believe that Customer Success is too broadly defined in today’s catch phrase, buzz word industry jargon, world. I believe that it requires definition and then further clarification for each of it’s components. Each of which has a unique and different story depending on where a company is in it’s viewpoints on Customer Success and where a customer is on the maturity curve in their industry.
At a high level Customer success is 4 possible things:
- It is a Business Philosophy.
- It is an Organization or Team within a company.
- It is Advocacy.
- It is Transformational.
Each of these…
The Customer Success Manifesto
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